Social Product Development

Wednesday, December 29, 2010

Look Who's Talking Social - The PLM Industry Weighs In

Happy holidays!

I'm lucky enough to be on vacation this week - I know, I know, sort of counter intuitive since I'm blogging, but trust me, I'm going to be off running around in the snow with the dog ANY second now. I'm also using my downtime to (cough cough cough) catch up on some things I might have neglected over the last 6 months or so of craziness here at PTC...time flies when you're having fun, right?

At the top of that list is a looming pile of reading related to social networking and product development...including this article, "Everybody's Talking" from the fall issue of Prime magazine (starts on page 28):

http://www.onwindows.com/digital-edition.aspx?title=prime&issue=22




The article features some words of wisdom from our own blogger and Social Product Development rockstar, Tom Shoemaker, specifically related to our Windchill SocialLink product. If you want to learn more after hearing from Tom, I highly recommend also checking out the Intro to Windchill SocialLink video from David Blair, found on the PTC product page:

http://www.ptc.com/products/windchill/sociallink

In addition to PTC's perspective, the article includes comments from some of the other big names in the PLM industry...and wait, what's that? We agree? So okay, our techniques might vary, but I do think we all believe that social computing can have a huge impact on collaboration, productivity, and the ability to connect your extended enterprise to product development processes. And that agreement means that this whole web 2.0 plus PLM idea isn't a fluke...it's a reality for the industry. And THAT, my friends, is pretty cool.

Oh yeah, and that lovely race car ad in the middle of the spread? THAT's my day job. Stop, stop, you're making me (and the PTC Creative Services team) blush.

Take a gander at the article and the video - I'd love to hear what you think. What do YOU think the new year will bring to the PLM industry?

I'll keep an eye out for your comments when I'm back...for now, I'm strapping my snowshoes on.